Single origin chocolate launch email template
Scarcity only works when it is believable. Here the bar has a number, an estate, a harvest and a run size, so 1,200 bars reads as a real limit rather than a sales line.
- Example subject line
- One estate, one harvest, this bar only
- Preview text
- Twelve hundred bars, from a single cacao estate in Madagascar.
Use this template
Opens in the drag-and-drop editor, ready to edit.
Listed in
What's in this template
- Strip with the bar number, origin and strength
- Headline on the single harvest, a short pitch and a button: Shop this bar
- Wide photo of the farm with a short paragraph on the grower
- Facts table: region, cacao, process, strength and run size
- Color band with 3 tasting notes and a line of description
- 2 photo cards on how it is made: the harvest and the bar
- Closing band on limited stock, with a button that shows the price
When to use it
Use it for a limited run with a story behind it: a single-origin food, a seasonal harvest or a numbered release. Chocolate, coffee, tea, olive oil and wine makers can all use it to make a one-time run a reason to buy now.
Make it yours
- Edit the facts table to match your product, and cut rows you don't have.
- Use your real run size in the intro and the facts table.
- Write the three tasting notes as single words, in your own voice.
