Seasonal collection launch email template
A new collection needs a mood before it needs a price list. This one leads with a soft headline and two portraits side by side, gives one accessory the spotlight, keeps prices small, and lets a customer quote have the last word.
- Example subject line
- Our spring collection is here
- Preview text
- New pieces every week, starting today.
Use this template
Opens in the drag-and-drop editor, ready to edit.
Listed in
What's in this template
- Strip about when new pieces arrive
- Short headline, a line on the fabrics and a Shop the collection button
- 2 portrait photos side by side, with a caption naming one piece and its price
- Spotlight on one accessory in an arch-shaped photo
- More from the collection: 2 products with prices
- Customer quote with a name and a short line about them
When to use it
When a new season's range lands, especially for fashion, home or jewelry brands that sell on look and feel. The arrivals strip suits a collection that drops in stages rather than all at once.
Make it yours
- Pick two photos that look good side by side, and caption one piece with its price.
- Choose the spotlight item you most want to sell and tell its story in two lines.
- Use a real review for the quote, with the customer's first name and last initial.
