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Open house invitation email template

An open house invite has to answer where, when and is it worth the drive. The photo and the time come first, the details sit in a small table, and three things to look at give a neighbor a reason to walk through.

Example subject line
Open house Sunday: 78 Aldergate Court
Preview text
1 to 3pm, parking on Aldergate or the corner lot. Come see the finished basement.
Use this template Opens in the drag-and-drop editor, ready to edit.

What's in this template

  1. Square photo of the front porch
  2. Brick-red bar with the day and time
  3. Address in large type with the price, bedrooms and baths
  4. Short note with a button: Get directions
  5. Details table: when, where, parking
  6. 3 things to look at, each with a photo and a line
  7. Closing band offering a private showing, with a button: Book a showing

When to use it

Plan two sends: three to five days before the open house, then again the morning of. It fits any listing where drop-ins are welcome and you want neighbors and nearby buyers to know the time, the parking and the features worth walking through.

Make it yours

  • Lead with the best photo of the front of the house, square and with the door in the middle.
  • Pick the three features you want people to look at, and take photos of those exact spots.
  • Offer a private showing time that you can really keep.

Use this template