Free trial ending email template
A trial-ending email works when it makes the cost of doing nothing concrete. It counts the days left, says what the reader's team keeps if they upgrade, and sets the free and paid plans side by side so the choice takes seconds.
- Example subject line
- Your trial ends in three days
- Preview text
- Here's what stops working Friday, and what stays if you upgrade today.
Use this template
Opens in the drag-and-drop editor, ready to edit.
Listed in
What's in this template
- Strip inviting a reply with questions before deciding
- Large days-left headline with a short note and a button: Upgrade now
- Plan table: free versus team on boards, teammates, history and price
- Photo of colleagues at a table, with a note on what the team keeps
- Closing band with a second upgrade button
When to use it
Three days before a trial ends, with a shorter reminder on the last day. It works best when the numbers in the note match what the reader has really built, so check them before you send.
Make it yours
- Replace the table rows with the limits that truly differ between your free and paid plans.
- Change the countdown and the end day to match your trial length.
