Abandoned cart reminder email template
A reminder works best when it looks like the cart the shopper left. This one stays quiet: the item, the price and one button, with a free-exchange promise and two reasons to keep it for anyone still unsure.
- Example subject line
- Your bag is still here
- Preview text
- The Weekender you picked out is still in your cart, and still in stock.
Use this template
Opens in the drag-and-drop editor, ready to edit.
Listed in
What's in this template
- Headline and a greeting saying the item is still in the cart
- Wide product photo
- Cart card: thumbnail, name, details and price
- Full-width button: Finish checking out, with a shipping note
- Why people keep it: 2 features, each with a photo
- Closing panel on free swaps, with the button: Finish checking out
When to use it
Built for a shop with one hero product, such as a bag, a jacket or a piece of furniture, where the calm tone fits a considered purchase. The copy says the shopper left it a few days ago, so send it in that window with your own checkout link on the button.
Make it yours
- Swap the product photo, thumbnail and cart details for the item left behind.
- Replace the two reasons with the questions your customers ask before buying.
- Match the shipping and exchange terms to your real policy.
