Returning guest offer email template for hotels
Past guests already like the place, so this email lets the setting do the work. A wide landscape photo comes first, then a rate only returning guests get, two rooms showing the old and new price, and a short list of what hasn't changed.
- Example subject line
- The marsh at this time of year, and a rate just for returning guests
- Preview text
- Quiet season, long light, and 20% off for anyone who's stayed before.
Use this template
Opens in the drag-and-drop editor, ready to edit.
Listed in
What's in this template
- Wide landscape photo, edge to edge
- Headline, a note on the season and a See the returning-guest rate button
- 2 rooms in photos, with was and now prices and a Book link each
- What hasn't changed: breakfast, dinner, walks and dogs
- Dark band: midweek is quietest, with a Check dates button
When to use it
In a slow season, sent to people who have stayed before, with a discount to fill the quiet weeks. A bed and breakfast, cabin rental or inn can reuse it whenever the place itself is the main draw.
Make it yours
- Choose a landscape photo of your own view and keep it wide.
- Put in your real room names, regular prices and the discounted rates.
- Edit the details list to the things guests mention most.