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Chef letter to guests email template

Some menu news is better told as a letter. In the chef's own voice, one dish and the reason behind it feels like an invitation rather than an ad, and a guest quote vouches for it.

Example subject line
A note from the kitchen about the new menu
Preview text
Why we rebuilt half the menu around what's ripe right now, from Chef Marisol.
Use this template Opens in the drag-and-drop editor, ready to edit.

What's in this template

  1. Headline and a square dish photo with a caption and price
  2. Sender block with a portrait, name and role
  3. Signed letter in 3 paragraphs, the button: See the new menu, and a P.S.
  4. Guest quote with 5 stars

When to use it

When a restaurant changes its menu, starts a season or wants to tell the story behind one dish. It works best at owner-run places where guests care who is cooking, and it reads best in the chef's own voice.

Make it yours

  • Write the letter in your own words and keep it to three short paragraphs.
  • Feature the one dish you most want people to order, with its real price.
  • Use a real guest review for the closing quote.

Use this template