Inline forms, popups, or landing pages

EmailFig has three kinds of signup form. An inline form sits on a page of your own website. A popup opens over your website when a visitor does something you choose. A landing page is a complete page EmailFig hosts for you, so you don’t need a website at all.

You pick the kind on Grow → Create new, and you can’t change it later. Everything else (the design, the words, the list, the settings) you can change at any time.

Which to pick

• Inline form: you have a website and want the form in one place, like a footer, a sidebar or a signup section. See Create an inline signup form.
• Popup: you want to invite visitors without giving the form a permanent spot, for example after they’ve been reading for a while or as they’re about to leave. See Create a popup.
• Landing page: you want a link you can share anywhere, like a social media bio, an ad or a QR code. See Create a landing page.

All three add people to a list in the same way, follow that list’s double opt-in setting, and show their numbers on the Grow page.

Picked the wrong kind?

If the form hasn’t had any signups yet, delete it and create the kind you meant. If it has, archive it and create a new one. See Publish, pause, archive or delete a form.